Munters ’ new 11,500m ² production site in Cork ,
Ireland – LEED Silver certified with an
A Building Energy Rating
In comparison with its competitors , Munters works slightly differently . “ We have a strategy and portfolio management department , in which our role is to offer a link between the market , sales and R & D ,” Craig shares .
This includes being on top of micro and macros trends , partly through the strong connection with the company ’ s customers .
“ We are very proud of the way we go to market , and we are very proud of the people that work for us because I think it ’ s the people that differentiate us . Of course we ’ ve got some differentiated products and solutions , but actually it ’ s the people and the way we apply our experience that sets Munters apart from competitors .”
Craig highlights three key benefits to the Munters strategy of prioritising people :
• Technical – working with design teams to provide the most suitable solution taking into account customer feedback means that the final system will be the best it can be for day-to -day operations .
• Business – happy customers and good sales ensure that Munters is staying at the forefront of the industry .
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