Data Centre Magazine June 2024 | Page 80

With the growth of AI driving global data centre demand , Kove : SDM™ presents an intriguing opportunity : improving performance while using less energy
KOVE
With the growth of AI driving global data centre demand , Kove : SDM™ presents an intriguing opportunity : improving performance while using less energy

The rapid growth of AI – along with other modern technologies – is feeding an insatiable demand for data centres worldwide . According to research by Statista , the total amount of data created , captured , copied and consumed globally in 2020 was 64.2 zettabytes . Leading up to 2025 , global data creation is projected to grow to more than 180 zettabytes . ( For an idea of just how mind-bogglingly large that number is , one zettabyte is equal to a trillion gigabytes .)

The need of organisations to meet the increased power requirements of highperformance computing has spurred several innovations in the field of data centre design and technology .
One pioneering solution at the forefront of this transformation is Kove : SDM™ , Kove ’ s Software-Defined Memory solution that enables enterprises to maximise the performance of their people and infrastructure .
Kove : SDM™ is a breakthrough technology that allows individual servers to draw from a common memory pool on a scale way beyond what ’ s possible using a physical server . Crucially , this means each job receives exactly the memory it needs .
Kove ’ s Founder and CEO John Overton describes this process as ‘ memory virtualisation ’, and says it is playing a crucial
role in advancing computing capabilities – a feat that for decades has proven too tough a nut for conventional approaches to crack .
“ Memory is the last component to have been virtualised , made generic and commodified in the way that every other facet of computing has been ,” Overton explains . He adds that the company spent five years on “ hardcore R & D ”, before engaging in a disciplined , decade-long development effort to address the memory wall through a software-only approach .
“ We took a look around and saw that nobody had any idea how to do it ,” he says . “ We tried everything that everybody else had done – and failed at repeatedly – but then we cracked the code . Now , here we are today . We ’ ve been doing extremely high-end
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