Data Centre Magazine July 2025 | Page 68

DC BLOX
At the helm of this expansion is Jeff Uphues, CEO of DC BLOX, whose vision has guided the company from its early days with a single facility to its current position as a regional infrastructure provider with multiple facilities across six states. With a career spanning over three decades in communications infrastructure, Jeff brings extensive experience in network development, market expansion and strategic partnerships.
“ I’ ve been in the communications infrastructure business for essentially my entire career,” he says.“ It evolved over the course of the last 35 years in various roles of responsibility, from working with major telecommunications companies to entrepreneurial ventures that allowed me to apply those learnings to build new organisations.”
DC BLOX builds trust through cultural pillars across markets In an industry often defined by technical metrics like power density and connectivity specifications, DC BLOX has taken a different approach – placing equal emphasis on its organisational culture and values.
This culture, according to Jeff, follows a specific order of priority:“ Employees first, customers second and investors third. If you take care of your employees, they’ ll take care of your customers. If you take care of your customers, they’ ll take care of the investors.”
The company has codified this approach through four specific cultural pillars that guide operations across its expanding footprint. These include

“Employees first, customers second, and investors third. If you take care of your employees, they’ ll take care of your customers. If you take care of your customers, they’ ll take care of the investors”

JEFF UPHUES, CEO, DC BLOX
transparency in all business dealings, trust-building both internally and with external stakeholders, teamwork across departments and facilities and tenacious execution on commitments.
“ You end up building a great company,” Jeff says.“ My leadership has evolved in continually protecting our vision and culture, and then adapting our mission as the company grows.”
This philosophy extends beyond client relationships to include deep partnerships with utilities and community organisations – a major factor in markets where power availability has become as important as physical space.“ When you partner with
68 July 2025