NETWORKING
“ Global data streams are growing around 30 % annually , potentially generating 175 ZB by 2025 ”
DAVIDE VILLA DIRECTOR OF BUSINESS DEVELOPMENT EMEAI , WESTERN DIGITAL
be more efficient , train machine learning engines , and predict consumer behaviour .
“ Just look at professional sports . It ’ s a hot-bed for next-generation technology and data at the moment . As each season passes , hours upon hours of digital content is created . From tracking player statistics and performance analytics , to video footage capturing each piece of the action in every single game , from multiple camera angles , in stadiums across the globe . That ’ s a lot of data and it all needs to be stored somewhere ,” explains Davide Villa , Director of Business Development EMEAI at Western Digital , a California-based firm that manufactures hard disk drives .
The problem with figuring out where and how to store data is that the right course of action is hugely dependent on what you actually plan on doing with that data . In the world of sports , Villa explains , “ in order to deliver data rich files minute by minute , while continuing to capture live action , data management teams must decide where to store each type of data , depending on how quickly and how often they need to access it .” Storing data that needs to be accessed often and quickly on a reel of tape creates
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