Data Centre Magazine August 2020 | Page 21

“ The people we hire are industry veterans , and that resonates with our customers ”

— Todd Coleman , President and CEO , eStruxture
value proposition , to steer and advise them as to who our partners are and provide details on their offerings , so our customers are able to be put in direct contact as we hand them off in a very warm and relationship-driven way . That ’ s been hugely beneficial to both our customers and partners alike .”
The company has a number of key partner relationships , including with Belden , a provider of network and connectivity solutions , JAVCO , a specialist in mission critical design and engineering , and Vertiv , a mission critical equipment manufacturer , many of whom have been key partners since the company was founded . “ These types of relationships speak volumes to the partners that we bring in and in how we value them , because they enable us to stretch the rubber band and grow indirectly , bringing people , resources and technology to bear to an opportunity that we might not have had access to otherwise .”
Like so many organisations globally , eStruxture has been touched by the COVID-19 pandemic . In the early days of the outbreak the company took a step back to reevaluate its position in terms of investments , customers and key metrics . “ Along the way , we proved to ourselves that the business was very resilient in these types of economic downturns . Frankly , we ’ ve not only survived , we ’ ve thrived during COVID-19 . Our sales funnel has never been more robust than over the past few months .”
Understanding that people ’ s needs may have changed during COVID-19 ,
21 datacentremagazine . com