Data Centre Magazine April 2024 | Page 78

With demand only set to grow , Serverfarm continues to pioneer sustainable , innovative and efficient data centre solutions as part of its long-term strategy
SERVERFARM
With demand only set to grow , Serverfarm continues to pioneer sustainable , innovative and efficient data centre solutions as part of its long-term strategy

Data centre operators have been called the landlords of the internet , AI and global digital , networked economies . But not all landlords are the same .

Avner Papouchado , CEO of fast growing commercial colocation data centre firm Serverfarm , has always had a unique perspective on the company ’ s role and its responsibilities to its customers .
“ We listen to our customers , and I think our customers rely on us to change with them . A lot of times we try to anticipate what our customers ’ needs are before they have a problem ,” Papouchado highlights . Serverfarm has integrated advanced engineering , creativity , sustainability and digital transformation into its mission and culture . The company ’ s real estate beginnings in the late 1990s laid the foundations for its evolution from US-based single-tenant landlord to a multi-tenant data centre operator and now to global data centre owner , developer and operator . Serverfarm did not invent sale and leaseback . But what set it apart was ( and still is ) the combined expertise of its real estate and engineering and operations teams . Its real estate experts create value for both parties . In parallel , its engineering and operations team focuses on capacity expansion opportunities through infrastructure modernisation . For companies who partner with Serverfarm to transition from data centre owner / operator
78 April 2024