“ AMD is at our best when we are taking bold , calculated risks and aggressively pursuing the leading-edge technologies ”
AI and the data centre : Opportunities , risks , demands With AMD , much like any other tech giant , Dr Su is concerned with where the industry is moving to next . With this in mind , AMD in 2024 will be considering what is going to be most important and how it can develop .
“ We all probably underestimated the power of AI ,” she says in an interview with CNBC . “ The AI market over the last year has just exploded . ChatGPT has really changed our perspective for what generative AI ( Gen AI ) can do .”
She adds that “ everybody wants to use AI ,” citing that the company needs more training and inference for its AI models to support data centre demand .
Indeed , AMD is already competing on price with Nvidia for chips and this level of competition will only continue as AI progresses further into 2024 . In December 2023 , AMD ’ s AI chip customers were announced and included the likes of Microsoft , Dell Technologies , Oracle , Meta , Lenovo and Hewlett Packard Enterprise . Ultimately , with Dr Su , AMD will continue its path towards partnership – to give its customers the best in-class .
Dr Su says : “ The more compute we have , the more capable AI will be .”
30 April 2024