“ The more we can reduce our footprint , the more we can help our clients be more sustainable ”
NICK OCKWELL CHIEF INFORMATION OFFICER , SERVICE EXPRESS sustainable performance is something that IBM is keen to support . Service Express has utilised IBM ’ s Power10 servers to reduce its power usage by roughly 50 %, providing both a sustainable and financial benefit .
“ With recent inflation and the energy crisis , there are actually cost benefits to being more efficient ,” Laidlaw says . “ Not only are you helping customers meet their sustainability targets , you ’ re delivering a service for less .
“ For Power10 , there was a big focus on sustainability and energy efficiency . Even at the lowest chip level , there ’ s technology built in to help reduce the amount of electricity needed to perform calculations and to run certain jobs .”
Having pledged to achieve Net Zero by 2030 , IBM has committed to sustainability strategies across its wider business operations . In September
2023 , the organisation announced that it can help businesses better manage their data to calculate emissions with IBM Envizi ESG Suite .
IBM has already removed redundant infrastructure and adopted cooling systems like adiabatic plants in its UK data centre to enable free renewable cooling . This strategic optimisation aims to significantly reduce environmental impact and energy consumption .
Laidlaw says : “ There will be continued focus on sustainability in how IBM helps its customers and partners work with technology to get more efficient results .
“[ Envizi ] is designed to help companies really understand their carbon emissions and their impact – helping them to reduce both . We ’ ve also got a lot of work being done in IBM Cloud around predicting and reporting on carbon emissions from our own cloud services so that customers can see the impact .”
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